This is a big question! Asking how do I start an Internet business? is like asking how long is a piece of string.
The very first things that you need to consider is what kind of Internet business it is that you want? Why do you want to start an Internet business? What relevant skills do you have? What resources do you have available? There are many questions to be answered!
One of the main questions is, “why do you want to start an Internet business?” For most people the answer will be to generate an extra income, especially in these tough economic times (and by the way, the Internet is the perfect medium to achieve this). For others, it will be to have a better lifestyle with the time and money freedom that comes with a successful Internet business, this too is achievable.
The Internet offers vast opportunities to those who are willing to commit the effort to learn and make it work for them. Deciding what kind of Internet business you want to develop is an important decision to make as there are many different ways to making money online.
Ecommerce is a huge growth area and is like opening a retail store but without the high costs associated with it. Within the ecommerce industry itself there are many different business models to decide upon. Will you stock products yourself? Will you dropship? Will you sell on eBay or Amazon? Lots of questions to answer!
Perhaps you don’t want to open an ecommerce store but want to work as an affiliate marketer, selling other peoples products for a nice fat commission. There is big money to be made working in affiliate marketing. We are talking big five to six figures here! And again, there are many other options to decide within the affiliate marketing industry itself. What you need to understand is that people are making huge amounts of money on the Internet in all business models, whether it be ecommerce or affiliate marketing. The key differentiator between those who succeed and those who do not, is knowledge of marketing.
The Key Skill
I would say that the main question you need to ask yourself is, “what experience do you have with Internet businesses?”. Running a successful Internet business requires that you master the core skill of Internet marketing. This is the most important point that I have learned in my years. Learning the skill and art of Internet marketing is the absolute key to success. Without it, you will have a very difficult job surviving online (or even getting started!).
If you understand how Internet marketing works, then you understand the fundamentals of how all Internet businesses operate. And you can apply your knowledge to whichever area you decide to put your efforts into. This is truly “teaching a man to fish” stuff. If you learn good, solid and ethical Internet marketing skills, then you will have one of the most valuable skillsets on the Internet. So, whether you decide to run an ecommerce store, work as an affiliate marketer or sell digital products, it all requires the same fundamental skill of Internet marketing.
In my experience, learning all the strategies of Internet marketing was fascinating and when applied it was gratifying to see results (as well as profitable). However, there are more factors to consider. There are many Internet marketing courses out there and they can all bring you a degree of success if you apply what you learn.
What you really need to learn is how everything works in the bigger scheme of things and how each component relates to one another. For example, how does building a list work? What role does a blog have in relation to a squeeze page. In fact, what is the difference between a squeeze page and sales page? And how should they be used?
If you can find a company or organization that teaches you all of this stuff, then you are half-way there. In addition, learning Internet marketing in a vacuum, can be quite a lonely and difficult journey. If you can find other like-minded entrepreneurs who share your goals and dreams, then your journey will be a lot easier. You can exchange ideas, get feedback and have somewhere to go for any unanswered questions that you might have.
So, to answer the question of this article, how to start an Internet business? Well, before you do that, learn Internet marketing and learn it well. It forms the foundation of all Internet businesses and your chance of success is multiplied massively.